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CASE STUDY
Les Mères
SCROLL
YEAR
2022
CLIENT
LES MÈRES
SERVICES
E-COMMERCE
Building a premium jewelry brand with Shopify
Evocative, emotional and endearing are words that describe jewellery from Les Mères which means “the mothers” in French. Each beautiful piece from this charming brand is an ode to the perfectly imperfect journey of every woman. Overflowing in organic beauty and style, Kim Harmsen’s passionate designs call, cajole and remind us of a beautiful bond we all identify with; motherhood. Jewellery that tells the story of a mother’s journey using the natural beauty of freshwater pearls in breathtaking organic detailing, is not only unique and remarkable but also hitherto unseen.
— The jewellery of Les Mères is a representation of motherhood in its broadest definition.
CHALLENGE
The brand distinguishes itself by using a truly personal touch, they create pieces that will transcend clients expectations and wishes. Les Mères challenged us to create a webshop that breathes simplicity but also should take visitors into the experience of the brand with visual storytelling.
STRATEGY
Stability of a e-commerce platform, combined with the ease of editing products and website content are key for brands that use online sales as their main activity. Shopify ticked a lot of boxes for meeting the clients expectations and objectives.
CONCEPT
The webshop was designed to reflect Les Mères clean aesthetic, branding, and ethos. Next to this, it was important to Les Mères to have their full range of jewelry products displayed across the site, and that the customer journey was as seamless as possible.
RESULT
The culmination of Les Mères’ collaboration with us resulted in a sophisticated Shopify-powered e-commerce platform that elegantly mirrors the brand’s clean aesthetic and captures the emotional essence of motherhood through visual storytelling. This intuitively designed website has not only achieved month-over-month growth but has also seamlessly transcended client expectations.
— The Pearl is the Queen of the gems and the gem of the Queens
CASE STUDY
Les Mères
SCROLL
YEAR
2022
CLIENT
Les Mères
SERVICES
E-COMMERCE
Building a premium jewelry brand with Shopify
Evocative, emotional and endearing are words that describe jewellery from Les Mères which means “the mothers” in French. Each beautiful piece from this charming brand is an ode to the perfectly imperfect journey of every woman. Overflowing in organic beauty and style, Kim Harmsen’s passionate designs call, cajole and remind us of a beautiful bond we all identify with; motherhood. Jewellery that tells the story of a mother’s journey using the natural beauty of freshwater pearls in breathtaking organic detailing, is not only unique and remarkable but also hitherto unseen.
— The jewellery of Les Mères is a representation of motherhood in its broadest definition.
challenge
The brand distinguishes itself by using a truly personal touch, they create pieces that will transcend clients expectations and wishes. Les Mères challenged us to create a webshop that breathes simplicity but also should take visitors into the experience of the brand with visual storytelling.
strategy
Stability of a e-commerce platform, combined with the ease of editing products and website content are key for brands that use online sales as their main activity. Shopify ticked a lot of boxes for meeting the clients expectations and objectives.
concept
The webshop was designed to reflect Les Mères clean aesthetic, branding, and ethos. Next to this, it was important to Les Mères to have their full range of jewelry products displayed across the site, and that the customer journey was as seamless as possible.
result
— The Pearl is the Queen of the gems
and the gems of the Queens
Acqua di Bianchi
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